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Strategic Impact

Elevate And Broaden The Profession

Acquiring HCPro – An Investment In the Future

In early 2019, AHIMA began an assessment to determine its strategic position and the long-term challenges facing the health information (HI) profession. That planning led to conversations around various investment strategies to solidify the association’s position as the HI market leader and broaden our impact in the field.

AHIMA leaders engaged with investment firms to consider options to channel available funds to strengthen AHIMA’s financial position in the future and further diversify and expand resources for the health information community. Possibilities were investigated, including mergers, acquisitions and even new business opportunities. AHIMA sought to understand how other associations had proactively pursued acquisitions of strategically aligned organizations as well as similar business models.

Decision to Acquire HCPro

In 2023, a strategic decision was made by the AHIMA’s Board of Directors to acquire HCPro, a market-leading provider of education and decision support solutions focused on empowering healthcare professionals and organizations to drive compliance, financial success, and operational excellence.

AHIMA-HCPro

Improving Healthcare Through Knowledge

This acquisition truly complements our vision as both AHIMA and HCPro are focused on improving healthcare through knowledge. The HCPro portfolio of products aligned with AHIMA’s goals and provided an opportunity to expand AHIMA’s offerings to both the professionals doing this vital work and the health systems committed to excellence in health information.

As a wholly owned subsidiary of AHIMA, HCPro offers significant benefits to AHIMA:

  • Financially, HCPro is generating strong earnings that support AHIMA’s cash flow, thereby strengthening the association’s financial position.
  • Operationally, HCPro brings efficient processes and best practices in the critical areas of member support and services, production workflows, customer service, and event management.
  • Strategically, HCPro adds Coding, CDI and Medicare compliance offerings in both acute and post-acute settings to the AHIMA enterprise that helps support health information professionals.

Frequently Asked Questions

Often associations look for opportunities to invest funds to strengthen their financial footing. Some consider merging with other membership associations or acquiring related businesses as part of a long-term investment strategy. A number of investment opportunities were considered but as is often the case, but after deeper review, HCPro was determined to be the best investment opportunity for AHIMA.

This acquisition allows AHIMA to operate HCPro as a for-profit, wholly-owned subsidiary, enabling the organization to remain focused on caring for its clients.

At the time of the acquisition, AHIMA’s Board was seeking strategic ways to broaden the organization’s impact. They believed that acquiring HCPro truly complemented their vision as both AHIMA and HCPro were and remain focused on improving healthcare through knowledge. Adding HCPro to the AHIMA family deepens our expertise, gives us greater agility, and enables us to bring new solutions and services to the healthcare market more quickly.

As a wholly owned subsidiary, the profitability of HCPro directly impacts the financial stability of AHIMA as its sole investor and owner. AHIMA and HCPro are committed to serving health information professionals both now and long into the future. This partnership is designed to usher in a new wave of enhanced support for AHIMA members and the broader HI community.

AHIMA is a 501(c)6 non-profit membership association that publishes an IRS Form 990 as required by law. However, HCPro LLC is a for-profit business in a highly competitive industry. Revealing proprietary details could compromise their profitability and thereby impact the financial strength of AHIMA.

To protect its investment, AHIMA cannot disclose details surrounding the acquisition without risk of adversely impacting the association’s business, financial condition, operations, and cash flow. Additionally, publicly revealing HCPro’s financial information or strategic, long-term planning could put the company’s performance at risk, particularly in light of the tremendous investment and technological resources of their largest competitors.

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